ProximityRanker

SEO for Psychiatrists

Get Your Psychiatry Practice Named by Google and ChatGPT

Someone looking for a psychiatrist searches quietly and decides fast, on whoever looks credible and available. We make that you.

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No cost, no obligation, no lock-in contract.

What it is

What is psychiatry SEO?

Psychiatry SEO is the work of making a practice findable when someone searches for mental health care, from psychiatrist near me to a specific search like ADHD testing or medication management. It covers your Google Business Profile, a page for each condition you treat, your telepsychiatry coverage by state, and the structure that gets your practice named when someone asks an AI to find a psychiatrist.

  • Google Business Profile and the map pack
  • The conditions you treat
  • Telepsychiatry and state coverage
  • Credibility signals
  • Privacy and technical foundation
  • Showing up in AI answers, and reporting
A flow diagram of how a patient finds a practice: Google Search leads to a five-star Google Business Profile, which leads to your website, which in turn feeds ChatGPT, Google AI Overviews and Perplexity, and all three lead to a new patient

Recent results

Real numbers from recent work

Real Search Console and Bing screenshots. Practice names stay private, the numbers are untouched.

search.google.com
Google Search Console dashboard, Psychiatry practice
Psychiatry

Psychiatry practice

123K impressions and 550 clicks in 28 days, at an average position of 8.8.

search.google.com
Google Search Console dashboard, Gastroenterology clinic
Gastroenterology

Gastroenterology clinic

1.94M impressions and 10.9K clicks in 3 months, holding an average position of 8.5.

search.google.com
Google Search Console dashboard, Orthodontic practice
Orthodontics

Orthodontic practice

108K impressions and 807 clicks in 28 days, at an average position of 14.5.

business.google.com · Performance
Google Search Console dashboard, Orthodontic practice
Google Business Profile

Orthodontic practice

366 calls straight from the Business Profile in one month, up 13.3% year on year.

business.google.com · Performance
Google Search Console dashboard, Gastroenterology clinic
Google Business Profile

Gastroenterology clinic

175 calls straight from the Business Profile in one month, up 65.4% year on year.

search.google.com
Google Search Console dashboard, Pain management clinic
Pain management

Pain management clinic

48.4K impressions in 28 days at an average position of 10.9.

bing.com · AI performance
Bing AI performance dashboard, Gastroenterology clinic
AI search

Gastroenterology clinic

196.8K AI citations across 123 pages, surfaced and cited by AI assistants.

search.google.com
Google Search Console dashboard, Law firm, new build
Legal · New York

Law firm, new build

A brand new website to 104K impressions in its first 3 months, and still climbing.

search.google.com
Psychiatry

Psychiatry practice

123K impressions and 550 clicks in 28 days, at an average position of 8.8.

search.google.com
Gastroenterology

Gastroenterology clinic

1.94M impressions and 10.9K clicks in 3 months, holding an average position of 8.5.

search.google.com
Orthodontics

Orthodontic practice

108K impressions and 807 clicks in 28 days, at an average position of 14.5.

business.google.com · Performance
Google Business Profile

Orthodontic practice

366 calls straight from the Business Profile in one month, up 13.3% year on year.

business.google.com · Performance
Google Business Profile

Gastroenterology clinic

175 calls straight from the Business Profile in one month, up 65.4% year on year.

search.google.com
Pain management

Pain management clinic

48.4K impressions in 28 days at an average position of 10.9.

bing.com · AI performance
AI search

Gastroenterology clinic

196.8K AI citations across 123 pages, surfaced and cited by AI assistants.

search.google.com
Legal · New York

Law firm, new build

A brand new website to 104K impressions in its first 3 months, and still climbing.

01

In-person psychiatry

Local, proximity driven
  • Patients search near me and Google answers with the map pack
  • Ranking is decided by proximity, profile quality and review volume
  • You compete with the hospital system and the practice down the road
  • Wins on Google Business Profile, local citations and neighbourhood pages
02

Telepsychiatry

Statewide, licence driven
  • Your reach is every state you hold a licence in, not a five mile radius
  • No map pack to win, so organic pages carry the entire market
  • You compete with venture-funded platforms, which are beatable on trust
  • Wins on a real page per state and per condition, not one telehealth page

Most practices publish one telehealth page and wonder why it never ranks. A licence in four states is four separate search markets, and each one needs a page written for it. That is usually the fastest unclaimed growth in a psychiatry practice.

A psychiatry clinic at the centre of a city block, connected outward to the Google map pack above it, patient reviews on one side and booked appointments on the other, and below to its own website, which in turn feeds ChatGPT, Google AI Overviews and Perplexity
Both markets run on the same three pieces: the profile, the site and the answers AI engines give about you.

What we do

What we build to fill your psychiatry caseload

01

Google Business Profile and the map pack

  • Primary category set to Psychiatrist, with secondary categories matching what you actually treat
  • A profile per prescriber where the practice structure supports it, not just one for the practice
  • NAP consistency fixed across health directories, insurance listings and aggregators
  • Practical review strategy for a specialty where patients will not post under their own name
02

The conditions you treat

  • One page per condition you treat: ADHD, anxiety, depression, bipolar disorder, OCD, PTSD
  • Written for someone deciding whether to seek help at all, not for a keyword target
  • Assessment and diagnosis pages, which is how a large share of adult ADHD searches begin
  • Medication management written carefully, since Google holds this content to its strictest bar
03

Telepsychiatry and state coverage

  • A page per state you are licensed in, each one written for that state rather than duplicated
  • Clear answers on what can and cannot be prescribed remotely in each state
  • Insurance and cash-pay paths made obvious, because this is where most enquiries stall
  • Intake built so a first appointment can be booked without a phone call
04

Credibility signals

  • Board certification, licensure and the conditions you specialise in, stated on the page not buried in a bio
  • Physician and MedicalClinic schema, with each prescriber as its own entity
  • Author and medical reviewer attribution on every clinical page
  • The trust signals Google applies to YMYL health pages, handled deliberately
05

Privacy and technical foundation

  • Core Web Vitals, mobile rendering and crawlability
  • Forms and analytics reviewed so patient data is not leaking to ad platforms
  • Site structure that keeps condition pages from competing with each other
  • Booking and contact paths that work on a phone, at the hour people actually search
06

Showing up in AI answers, and reporting

  • Your condition pages structured so ChatGPT and AI Overviews can name your practice when someone asks who to see
  • One consistent practice identity across the web, so AI engines know exactly which psychiatry practice you are
  • Calls, forms and new patients traced back to the exact search that produced them
  • A monthly call where you see what moved, what is next, and can ask why

Meet the founder

SEO and AI search, led by the founder himself

I’m Ashikur Rahman. I’ve spent the better part of a decade in SEO, most recently as Partner and SEO Manager at Doctor Rank, a medical and legal SEO agency I helped found. Every plan, every strategy and every client win there ran through me and my team. Proximity Ranker is the next step, my own agency, built the way I’ve always believed this work should be done.

I keep it small on purpose. We stay selective about who we sign and cap how many clients we take on, so nobody ends up with a template pulled from a drawer. We build your strategy around your specialty, your city and your goals. My own background is in law, an LL.B and an LL.M, and that turns out to be a real edge in YMYL niches like medicine and law, where Google and AI reward genuine expertise and trust.

Hire Proximity Ranker and you work with me, not an account manager. I look over every strategy, every author block and every AI search recommendation before it ships. Search has moved past ten blue links. Your next clients are already asking Google AI Overviews, ChatGPT and Perplexity who to trust, and earning a place inside those answers is the work I care about most.

Ashikur Rahman, founder of Proximity Ranker
Ashikur RahmanFounder, Proximity Ranker
Former Partner & SEO Manager, Doctor Rank
Book a call with me

Book a call and you talk to me directly, not an account manager.

Ashikur Rahman, SEO and AI search specialist and founder of Proximity Ranker, at his desk in a navy blazer

How it runs

The first 90 days, from audit to a full caseload

No lock-in contract. If your caseload is not filling you can walk, which is the only honest promise about results anyone can make before seeing your site.

  1. Day 0

    See exactly why the directories outrank you

    Where you rank now, what traffic you are getting, which technical issues are holding the site back, and how you compare against the directories taking your patients. It comes back as a prioritised list, worst problems first. No charge and no obligation.

    RankingsTrafficSite issuesSEO auditCompetitor gap
  2. Month 1

    Every condition you treat gets its own page

    The heavy month. Design work where the site needs it, a page written for every condition and service you treat that does not have one yet, schema for the practice and each prescriber, and your Google Business Profile rebuilt from the categories up.

    Website designNew pagesSchemaGoogle Business Profile
  3. Month 2

    Show up when patients ask AI, not just Google

    The foundation is built, so now we make the site quotable. We structure your answers so ChatGPT, AI Overviews and Perplexity can lift them cleanly, and we get your practice named the same way everywhere an engine might look.

    AI searchStructured answersEntity consistencyCitations
  4. Month 3

    See where your new patients came from

    This is usually when the earlier months turn into numbers you can see: map pack positions, calls and direction requests on the profile, impressions on the site, and your name appearing inside AI answers. We report on all four.

    Map packCalls trackedAI citationsReporting

How do we outrank Psychology Today and Zocdoc?

Usually not on the broadest terms, and you should not spend your budget trying. Those directories are built to win psychiatrist near me. What they cannot do is answer a specific question well, so a page on adult ADHD assessment in your city can outrank all of them for that search. Enough of those pages will out-earn one fight you were never going to win.

Our patients will not leave reviews. Does that sink our local ranking?

It is a real disadvantage and it is the single most common problem in this specialty, but it is not fatal. Reviews are one ranking factor among many, and practices that get the Google Business Profile, categories, citations and condition pages right routinely outrank profiles with more reviews. The reviews you do ask for should come from patients who volunteer, never from a prompt at a sensitive moment.

We are licensed in several states. Do we need a page for each one?

Yes, and this is the most commonly skipped opportunity in psychiatry SEO. A single telehealth page mentioning four states will not rank in any of them. Each state needs its own page covering what you can prescribe there, which insurers you take and how intake works, written for that state rather than duplicated with the name swapped.

Is it risky to publish content about psychiatric medication?

It is content Google holds to its strictest standard, which makes it an advantage rather than a risk if you handle it properly. That means a named prescriber as author, a clear review date, no dosing advice, and no claim you would not make in a first appointment. Done that way it is some of the highest-trust content on your site.

We are out of network. Does that change the strategy?

It changes who you are trying to reach, so it changes the pages you build. Out-of-network practices do better on searches with intent behind them, like a specific condition, a specific assessment or a named approach, and worse on price-led searches. Being direct about fees and out-of-network reimbursement filters enquiries before they reach your front desk rather than after.

How long does psychiatry SEO take to work?

Local and Google Business Profile improvements often move within the first month or two. Competitive condition terms take longer, usually four to six months before the trend is clear. Any agency promising page one in thirty days is either targeting terms nobody searches or is not being straight with you.

Why is our practice not showing up in the Google map pack?

It is rarely an effort problem. Plenty of practices complete the profile, gather reviews and still miss the top three, because the map pack is ranked on things owners seldom touch: the correct primary category, a profile that matches the site, one consistent name and address across the health directories, and steady engagement on the listing. We identify which of those is costing you and fix them in order, because the top three listings take roughly three in four local clicks.

How do you get our practice named by ChatGPT and AI Overviews?

By making your practice the simplest one for an engine to cite. One unambiguous identity everywhere, a genuine page for each condition you treat with the city in the heading, named psychiatrists with credentials and licensure, and answers a model can lift without guessing. ChatGPT draws on only a handful of sources per answer and prefers clear, credentialed pages, and cited practices earn far more clicks than those left out. We build for that and test your top patient questions in the engines monthly.

Do you lock us into a long contract?

No. Nothing is locked in and you can walk at any point. We would rather earn next month than trap you in a year, and a practice that stays because the caseload is filling is worth more than one held by a contract.

Do you write the clinical content yourselves?

We draft it and you review it. Nothing clinical goes live on a psychiatric practice's site without a prescriber signing off. It is your license and your patients, so the final read is always yours.

What does the free audit include?

Your current rankings, the traffic the site is really getting, the technical problems working against it, and a full SEO audit with the fixes ranked by impact. Sent back within 24 to 48 hours, free and with no obligation.

Free audit

See who ranks for psychiatry in your city

Rankings, traffic, the technical issues on your site and a full SEO audit. Back with you in 24 to 48 hours, at no cost.

Get your free audit

No cost, no obligation, no lock-in contract.